Terms & Conditions — Business Results Mastery

Please read these Terms & Conditions carefully. By engaging our services, submitting a form, booking a call, or receiving SMS messages from us, you agree to be bound by these Terms. Our Privacy Policy is available at brmastery.com/privacy. If you do not agree, do not use our services.

Section 01

Acceptance of Terms

These Terms and Conditions ("Terms") are a legally binding agreement between you ("Client," "you") and Business Results Mastery ("BRM," "we," "us"), a company incorporated and operating in Ontario, Canada.

These Terms govern your access to and use of our website at brmastery.com, all services we provide, and all communications we initiate or facilitate including SMS, email, and phone outreach.

By (a) using our Site, (b) booking a call, (c) entering a service agreement, (d) submitting a form, or (e) opting in to receive communications from us, you agree to these Terms in their entirety.

Our Privacy Policy is incorporated into these Terms by reference and is available at brmastery.com/privacy.

Section 02

Age Restriction (18+)

You must be at least 18 years of age to use our services, submit information to us, or opt in to receive SMS communications from Business Results Mastery.

By using our website or engaging our services, you represent and warrant that you are 18 years of age or older. Our services are designed for business professionals and business entities, and are not directed at minors.

If we discover that information has been submitted by or on behalf of an individual under 18, we will delete that information promptly. To report a concern, contact us at [email protected].

Section 03

Description of Services

Business Results Mastery provides lead generation, lead conversion, and revenue acceleration services to service businesses. Our service tiers are:

Tier 1 — Acquire

  • Qualified lead supply
  • Segmented by target profile
  • Delivered to CRM, email, or sheet
  • Per-lead or fixed monthly supply

Tier 2 — Activate

  • Everything in Tier 1
  • Managed CRM setup
  • Automated speed-to-lead follow-up
  • SMS, email and voicemail sequences

Tier 3 — Convert: Everything in Tier 2 plus our team works, qualifies, and closes leads on your behalf. Priced as a retainer plus performance or revenue-share component specified in your individual agreement.

Specific scope, deliverables, and pricing are set out in your individual service agreement, which forms part of these Terms. We reserve the right to modify service offerings at any time with reasonable notice to active clients.

Section 04

SMS Program Terms (A2P 10DLC)

A2P 10DLC Registered — CTIA, TCPA, FCC & CASL Compliant

SMS Program Description & Messaging Use Cases

Business Results Mastery operates the following registered SMS / text messaging programs:

  • Appointment & Service Messages: Scheduling confirmations, appointment reminders, service updates, and follow-up related to your active engagement with BRM
  • Lead Follow-Up Messages: Automated and live-agent text messages sent to individuals who have opted in to receive follow-up about a specific service, product, or inquiry — operated on behalf of BRM or our clients
  • Marketing & Promotional Messages: Updates about BRM services, content, and offers — sent only where express written consent has been obtained

Opt-In Consent

SMS messages are only sent where express written consent has been obtained. Consent is collected via web forms, Meta Instant Forms, keyword opt-in, or written/verbal agreement during onboarding — all documented and retained. Opt-in confirmation is sent to you upon enrollment.

Instructions to Opt Out (Text STOP)

You may opt out of SMS communications at any time:

  • Reply STOP to any message to unsubscribe from that program
  • Reply STOP ALL to unsubscribe from all BRM SMS programs
  • Email [email protected] with your name and phone number

Upon receiving a STOP request, you will receive one final confirmation message and no further messages will be sent unless you re-opt in. Opt-out requests are processed immediately.

Support — Text HELP

For help, reply HELP to any message or contact our support team:

Message & Data Rates Disclosure

Message and data rates may apply. Standard rates charged by your wireless carrier apply to all SMS messages you send or receive in connection with BRM programs. Business Results Mastery does not charge any fee for SMS messages directly. Check with your carrier if you are unsure about your messaging plan.

Message Frequency

Message frequency varies by program. During active lead follow-up, you may receive up to 4–6 messages per week, tapering thereafter. For appointment or service reminders, messages are sent as relevant. You will not be contacted excessively.

No Sharing of SMS Opt-In Data

We do not sell, share, rent, or transfer mobile phone numbers or SMS opt-in consent to any third party for their own marketing purposes. This is absolute and has no exceptions.

TCPA Compliance (United States)

All SMS communications to US recipients comply with the Telephone Consumer Protection Act (TCPA) and FCC regulations. We obtain prior express written consent before sending autodialed or prerecorded marketing messages. Every message identifies the sender and includes opt-out instructions.

CASL Compliance (Canada)

Commercial electronic messages to Canadian recipients are sent in compliance with Canada's Anti-Spam Legislation (CASL). We send commercial messages only where express or implied consent exists. Unsubscribe requests are honoured within 10 business days as required by law.

Links to our policies: Privacy Policy — brmastery.com/privacy | Terms of Service — brmastery.com/terms

Section 05

Carrier Liability Disclaimer

Wireless Carrier Disclaimer — Required Disclosure

Wireless carriers such as AT&T, T-Mobile, Verizon, Bell, Rogers, Telus, and others are not liable for delayed or undelivered messages sent through Business Results Mastery's SMS programs. Message delivery is subject to network availability and carrier conditions outside of BRM's control. If you experience persistent delivery issues, please contact us at [email protected] so we can investigate.

Business Results Mastery is not responsible for any charges, fees, or actions by your wireless carrier in connection with SMS messages you receive or send as part of our programs. You are responsible for understanding your carrier's messaging plan and any applicable rates.

Section 06

Fees, Payment & Billing

Fees are set out in your individual service agreement. The following general terms apply:

Payment Terms

  • Invoices are due within the number of days specified in your agreement (typically 14 or 30 days from invoice date)
  • Recurring retainers are billed monthly in advance
  • Per-lead pricing is billed in arrears based on verified delivery
  • Performance and revenue-share components are billed per the specific terms in your agreement

Late Payment

Overdue balances accrue interest at 1.5% per month (18% per annum) or the maximum rate permitted by applicable law. BRM may suspend service delivery for accounts more than 15 days overdue.

Taxes

All fees are exclusive of applicable taxes. Clients are responsible for GST/HST in Canada and applicable sales or use tax in the US. BRM will apply taxes to invoices as required by law.

Refunds

Fees for lead supply that is demonstrably not delivered are eligible for credit at BRM's discretion. Setup fees and retainer payments are non-refundable once service delivery has commenced. Disputes must be raised in writing within 14 days of the relevant invoice date.

Section 07

Lead Delivery & Quality

Lead Definition

A "lead" is a contact record including at minimum a name and one form of verified contact (phone number or email address), sourced via a qualifying method agreed upon in your service plan.

Exclusivity

Unless explicitly stated as "exclusive" in your service agreement, leads may be delivered to multiple clients in different geographic areas. Where exclusivity is agreed, it applies to the defined territory and niche as specified in your agreement.

Lead Credits

Credits are issued for leads that meet invalid criteria including disconnected numbers, demonstrably fraudulent submissions, or duplicates within the same calendar month. Requests must be submitted within 5 business days of delivery with supporting documentation.

No Guarantee of Conversion

BRM does not guarantee that any lead will result in a closed sale. Conversion depends on your sales process, pricing, responsiveness, and market conditions.

Section 08

Client Obligations

By engaging BRM services you agree to:

  • Provide accurate and complete information about your business, target audience, and service area
  • Comply with TCPA, CASL, and all applicable telemarketing regulations when contacting leads
  • Not use lead data provided by BRM for any purpose other than the agreed service
  • Not resell, transfer, or licence lead data to any third party
  • Maintain confidentiality of CRM access credentials
  • Notify BRM promptly of any legal, regulatory, or operational changes affecting your engagement
  • Pay all fees on time as specified in your service agreement
Section 09

Intellectual Property

All content on the BRM website, including text, graphics, logos, and materials, is the intellectual property of Business Results Mastery and is protected by applicable copyright and trademark laws in Canada and the United States.

Advertising creative, copy, landing pages, automated sequences, or system configurations developed by BRM remain the intellectual property of BRM unless otherwise agreed in writing. Upon full payment of all fees, BRM grants the client a non-exclusive licence to use deliverables for the agreed purpose.

Section 10

Confidentiality

Each party agrees to hold in strict confidence all non-public information disclosed by the other party in connection with the services ("Confidential Information"), and to use such information only for the purpose of the service engagement. This obligation survives termination for a period of 3 years.

Section 11

Warranties & Disclaimers

BRM warrants that services will be performed in a professional and workmanlike manner consistent with industry standards.

EXCEPT AS EXPRESSLY SET OUT ABOVE, BRM PROVIDES ALL SERVICES AND THE SITE ON AN "AS IS" AND "AS AVAILABLE" BASIS AND EXPRESSLY DISCLAIMS ALL OTHER WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

We do not warrant that lead volumes will meet specific targets in all market conditions, that conversion rates will reach any particular level, or that the site will be uninterrupted or error-free.

Section 12

Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, BRM'S TOTAL AGGREGATE LIABILITY TO YOU SHALL NOT EXCEED THE TOTAL FEES PAID BY YOU TO BRM IN THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE CLAIM.

In no event will BRM be liable for loss of profits, revenue, data, business, goodwill, or any indirect, consequential, special, or punitive damages, even if advised of the possibility of such damages. These limitations apply to the maximum extent permitted by law.

Section 13

Indemnification

You agree to indemnify, defend, and hold harmless Business Results Mastery, its officers, directors, employees, agents, and affiliates from and against all claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from your breach of these Terms, your violation of any applicable law including TCPA or CASL, or any third-party claim arising from your use of our services or your contact with leads.

Section 14

Term & Termination

Term

These Terms remain in effect for the duration of your engagement with BRM and for any period during which rights or obligations survive termination.

Termination by Client

You may terminate services by providing written notice as specified in your service agreement (typically 30 days for retainer services). Pre-paid fees for unused retainer periods are non-refundable unless otherwise agreed.

Termination by BRM

BRM may terminate your engagement immediately, with written notice, if you fail to pay fees when due (and do not cure within 10 business days), breach these Terms in a material way, use our services in violation of applicable law, or become insolvent.

Effect of Termination

All unpaid fees become immediately due upon termination. Sections relating to intellectual property, confidentiality, limitation of liability, and indemnification survive termination.

Section 15

Governing Law

These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein. For US clients, applicable federal laws including the TCPA, CAN-SPAM Act, and FTC regulations also apply to your use of our services.

Section 16

Dispute Resolution

Informal Resolution

Before initiating any formal process, contact us at [email protected] with a written description of the dispute. Both parties agree to make a good-faith effort to resolve it within 30 days.

Arbitration

If informal resolution fails, disputes will be resolved by binding arbitration in Toronto, Ontario, Canada, under the Arbitration Act, 1991 (Ontario). The arbitrator's decision is final and binding. Both parties waive the right to participate in a class action.

Exceptions

Either party may seek urgent injunctive or equitable relief from a court of competent jurisdiction in Ontario where necessary to prevent irreparable harm.

Section 17

General Provisions

  • Entire Agreement: These Terms, together with your service agreement, constitute the entire agreement between the parties and supersede all prior understandings
  • Amendments: We may update these Terms with 14 days' notice for material changes. Current version always available at brmastery.com/terms
  • Severability: If any provision is unenforceable, remaining provisions continue in full force
  • No Waiver: Failure to enforce any provision does not waive future enforcement rights
  • Assignment: You may not assign your rights without BRM's prior written consent
  • Force Majeure: Neither party is liable for delays caused by events beyond their reasonable control
  • Independent Contractors: The parties are independent contractors. Nothing creates an employment, partnership, or agency relationship
Section 18

Contact & Support

For any questions about these Terms, SMS opt-out requests, or support:

Business Results Mastery
General: [email protected]
Legal notices: [email protected]
SMS support & opt-out: [email protected]
Website: brmastery.com
Privacy Policy: brmastery.com/privacy
Terms of Service: brmastery.com/terms
Jurisdiction: Ontario, Canada

We respond to all legal and compliance inquiries within 5 business days.